Toronto, ON (February 17, 2014) –Children are our most precious cargo, but when parents don’t know proper car seat safety procedures, they put their children’s lives at risk on the roads. That is why Chevrolet is launching the national Safe and Sure Child Car Seat Installation Workshop Program, offering families expert advice on installing car seats into any make or model of vehicle for free.

Families and caregivers can sign up for the free workshops at www.safeandsure.ca.  Sessions will begin at Chevrolet dealerships in Vancouver and Toronto in April 2014.  Dealerships in Montreal will begin offering the workshops in late spring 2014.  No matter what vehicle you drive, or the type of car seat you own, parents and caregivers can register online now for their free expert consultation.

“Safety has always been a priority for Chevrolet,” says Natalie Nankil, Public Relations Manager, Chevrolet. “Knowing that car seat safety has become such a concern, and that parents are looking for know-how and support, Chevrolet decided to help all drivers with the new Safe and Sure program.”

Chevrolet’s car seat installation workshops were piloted in Toronto during 2012 and 2013. The workshops received such overwhelmingly positive response from parents, grandparents, expectant parents and caregivers that Chevrolet is working with Parachute to now offer this program in three major cities.